If you answered yes to one or more of these questions, register for this seven module on-line class and start your own Break Through to Break In to your Luxury Real Estate Market. This series of seven on-line classes of between 40 and 60 minutes each will give you the tools to:
It is time to stop wishing you were at the top of the Luxury Real Estate food chain and start taking action to get there. I know that this program can help you because I have been where you are now and I can help you find the shortcut to your own break through.
MODULE ONE: An introduction to Luxury Real Estate and Profiles of High Net Worth Individuals. (HNWI’s)
MODULE TWO: S.W.E.T.ing your Unique Selling Propositions. One of the most important things you will learn about HNWI’s is that they want to be unique, they hate run of the mill or being part of the pack. In this module you will develop USP’s that create value in the minds of the affluent people in your market.
MODULE THREE: Opening the Gate. Affluent people have gatekeepers, sometimes more than one. Most agents view gatekeepers as obstacles. In this module, you will learn to make gatekeepers your allies by bringing value to them and their wealthy clients.
MODULE FOUR: Create your Luxury Processes. Affluent clients want consistent, dependable, and reliable results. You cannot accomplish this without a process. In this module, you will take the lessons of a Seattle Shoe Shine Guy to create your own luxury process for listing, pricing, marketing and lead generation.
MODULE FIVE: Overcome the big “O”. There is one objection that you will get from your first few luxury clients. This is the same objection that “haunts” many agents who want to break in to luxury real estate. As a matter of fact, this objection is the number one reason why many agents stay on the sidelines. Learn to overcome and make this objection a benefit to your luxury clients.
MODULE SIX: Get your first luxury listing. From using your prelisting presentation to creating a killer listing presentation this module covers what to say and how to find luxury sellers to say it to.
MODULE SEVEN: Get it sold and tell the world. Now that you have a luxury listing, learn the unique, innovative and proven methods of marketing it. Then tell the world so you can do it again. Module Seven ends with a summary and overview of the series.
This program is your next step to breaking into your luxury market and becoming one of the dominant players. And, until January 1st I am offering a very special price on the Academy.
As always, if you have any questions about the program I am happy to answer them. Just email me at Jack@JackCotton.com.